Top 5 Social Apps on Android in Croatia: Q4 2022 Performance

In Q4 2022, the top 5 social apps on the Android platform in Croatia exhibited diverse trends in downloads, revenue, and active users. Here's a detailed look at their performance, based on data from Sensor Tower.

TikTok saw its weekly revenue fluctuate throughout the quarter, starting at around $11K and peaking at approximately $12.3K in the week of December 19. Weekly downloads showed a downward trend initially but picked up towards the end, reaching about 6.6K in the last week of December. The app maintained a steady number of weekly active users, ranging from 422K to 438K.

BeReal. Your friends for real. experienced a decline in weekly downloads, starting with 7.7K in late September and ending with 2.6K by the last week of December. However, its weekly active users consistently increased, peaking at around 57K in the final week of the quarter.

Instagram showed a stable revenue stream, with weekly earnings ranging from $15 to $43. Downloads fluctuated slightly, with a high of 4.5K in the last week of December. The app's weekly active users hovered around the 486K to 494K mark, indicating consistent engagement.

Facebook demonstrated stable weekly revenue, averaging around $200 to $350 throughout the quarter. Downloads were relatively consistent, with minor fluctuations, peaking at 3K in the week of December 19. Weekly active users remained strong, ranging from 1.58M to 1.65M.

TikTok Now, a newer entrant, saw its weekly downloads decrease significantly from 9.5K in late September to just 242 by the end of December. Active users also saw a decline, starting at 13K in late September and dropping to about 6.7K by the last week of the quarter.

For more detailed insights into the performance of these apps, visit Sensor Tower.